I had the privilege of refreshing the Bidvest Protea Coin brand, one of South Africa’s foremost providers of integrated risk management solutions. The rebrand focused on emphasising connection and technological advancement. We introduced a dynamic network of lines, symbolising the interconnectedness of security measures, the company’s commitment to continuous innovation, and its dedication to unwavering client protection. This rebrand marks Bidvest Protea Coin’s evolution from a traditional security firm to a leader in cutting-edge, intelligence-driven risk management solutions for both private organizations and public institutions.
This project was completed during my time at Geolix Marketing Agency, where I contributed to the design and execution of creative assets. All rights to the final deliverables are owned by Geolix Marketing Agency.